Posts tagged ‘The Engaging Brand’
Greetings one and all! Terence and I have been very busy with our day, night, and weekend jobs! Naturally, in the midst of QA’ing the latest release of PatternBuilders Analytics Platform, our book commitments have also been on the rise with interviews, a podcast, and some upcoming conferences that we will be speaking at. The past few weeks have been a wee bit crazy for us, but also a lot of fun. Our book certainly has sparked some lively conversations:
- The rise of data collection by some known, and many unknown parties, as well the selling of that data to third parties for unknown (there’s that word again) uses.
- The role of government, regulation, and policies in the digital world we all inhabit.
- The various constituencies and their privacy agendas.
- How privacy could become a competitive advantage for those companies who are transparent about the collection and various uses of our data.
Last week I had the privilege of being interviewed by Anna Farmery for her podcast, “the Engaging Brand.” The topic was our book (Mary is the co-author) “Privacy and Big Data.” For those of you who may not know, the Engaging Brand is a multiple awarding winning, business-focused podcast with a large international audience. The interview was filled with insightful questions and will be posted this early next week (please check it out as well as their other great content here). Anna is a prolific twitter commenter about all things social media and is well worth following (@engagingbrand). Anna asked me to follow up with a post that talks about three things that everyone should know about privacy for her listeners, so here we go:
- What happens in Vegas should stay in Vegas is a well know phrase and the Internet corollary is: What happens on the Web STAYS on the Web (forever). Even if you trust the company you are sharing your information with, do you trust the person that buys your data from them, or the company they merge with, the government agency that serves them with a warrant, or the 14 year old that hacks their server? So keep it simple: Don’t share data that you are not comfortable with being public.
- Don’t assume that local laws will protect your privacy – privacy laws differ markedly and which laws that apply to your data is a guessing game. Bottom line: the intersection of local and international privacy laws almost never leads to more privacy.
- Remember the positive – while it’s true that our lives are becoming a much more open book, it is also true that the actions of large corporations and governments are becoming more transparent as well. I firmly believe that this increased transparency will help the 21st century avoid some of the horrors of the 20th by ensuring that we know what is being done in our name.
Thanks again to Anna for this opportunity to reach out to her audience. Please send me any questions or comments about the book, or privacy in general to email@example.com or @terencecraig. Also, we arranged for a special discount on our book, “Privacy and Big Data,” for The Engaging Brand audience:
- 50% off the electronic version
- 40% off the printed version
Simply enter AUTHD as the discount code at the O’Reilly book page.