Posts tagged ‘Marketing’
One of our original design goals at PatternBuilders was to make the aggregation of data sources a simple and ongoing process.
We have recently become very interested in analytics that look at social media data, primarily because the streaming nature of social media makes it ideal for our streaming analytics engine. This seems to have been overlooked by most of the existing solutions in the space—this is probably due to the fact that the sheer amount of data and the opportunity to aggregate it with other large streaming data sources, such as POS, sell-through, and sell-in is very hard to do. (more…)